Late Thursday, as rumors swirled regarding the Brown University gunman, the network's Kaitlan Collins took to social media, noting the confusion and directing people to her channel's 9pm newscast.
Even though the network is hardly a perfect news source, her words rang true for numerous observers. It remains one of the outlets where you can find reality-based and mostly reliable reporting – particularly during fast-moving events such as the one taking place in the vicinity of a New Hampshire storage facility.
A Vulnerable Situation During a High-Stakes Battle
But the news network, now 45 years old, finds itself in a vulnerable situation as two massive media empires compete for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has become part of a major game of business acquisition, rather than as a question of what benefits the information-seeking public.
“This is yet another example of the profound systemic issues with roots in many years of governmental choices,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.
The speculation about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a more important point.
“The narrative is crafted as a financial tale with influential figures as the main characters, but there is scant discussion of the common good,” Pickard added.
The Additional Element: Donald Trump
The CNN scenario is further muddied by Donald Trump’s opinions about a network he has long portrayed as perhaps his primary “fake news” adversary.
Recall the chants of “CNN sucks!” at his rallies, his administration’s punitive revocation of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now asserts that the network requires new ownership. This can be interpreted as ownership that will insulate him from criticism and scrutiny. That is part of why he appears to favor Paramount Skydance, which has made a hostile bid.
He has grounds to prefer that bidder more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the lead editor of that venerable news network.
An Outcome of Continued Turmoil
Notably, if Netflix prevails, CNN and other cable outlets would first be spun off into a independent unit. That would be a relief to many at the network, but it’s hardly a guarantee of stability. That arrangement could position CNN for a future sale. There is no finish line.
According to Timothy Wu, much of this is against the law, anyway. The influential voice of big tech’s dominance recently argued that anti-trust laws should disallow both deals.
“Both acquisition attempts would be bad for the country, and both should be challenged by the government,” Wu argued.
The Bigger Challenge and a Path Forward
Whatever happens regarding CNN, the larger issue remains.
“What we have now is a profoundly system hostile to democracy, but we shouldn’t give in to a sense of powerlessness,” Pickard said. Regulatory choices – dating back to the 1930s and 1940s – helped to build this hyper-commercialized monster, and revised policy decisions can tackle it.
Will that happen in an era where the Federal Communications Commission chair will not confirm that the agency is independent? Reform is a distant prospect now, but that doesn’t mean it will not happen in the future.
Initiatives that bolster independent news organizations, bolster local journalism, finance public media, and outlaw the consolidation of media power in too few hands are within reach – they are vital for a functioning democracy.
When it comes to media ownership, bigger isn’t better. And news organizations including CNN shouldn’t be tools in the latest merger game.